What’s the most important element of employee communications?
If we’ve said it once, we’ve said it a thousand times, “Know thy audience!” Sorry, leadership, but it’s not always all about you. Yes, your messages need to be conveyed, but empathy is the key in understanding your audience, anticipating employees’ concerns, and being as transparent as the situation allows.
It’s no secret that turnover costs a fortune. Communicating effectively with your team, showing them you trust them with the information you’re sharing, can go a long way with morale and retention.
Issues as simple as an office renovation or why or why not you’re implementing “casual dress” are worth sharing early and often.