We bid on the design and development of a website for a non-profit organization providing education, behavioral health, and child welfare services in Philadelphia. We mention the bid, because when we were chosen for the work, we were told that our proposal was, by far, the most comprehensive in terms of deliverables and the most fair in terms of pricing.
As we do with every project, we sat with the leadership and listened to their aspirations and their challenges. We understood that their primary audiences would be those who utilize their services, but there was also a need to appeal to potential donors.
Although the site no longer exists (the organization was acquired), we knocked this one out of the park. The site was warm, appealing, colorful, and cheerful. It exuded optimism. At launch, we heard nothing but a strong, positive response from all the audiences we were working to reach.