Rachael Schwartz has spent over 20 years dedicated to healthcare communications, working with leading national and local public relations agencies and Fortune 500 healthcare organizations.
Her work has included projects focused on scientific and corporate communication initiatives within pharmaceuticals, biotechnology, med tech, and general healthcare organizations, including professional associations, patient advocacy organizations, managed markets, and others.
Over the last several years Rachael has been immersed as in-house counsel within leading pharmaceutical companies, where she has provided communications services across select therapeutic areas and enterprise-wide corporate initiatives.
Rachael has also worked at a national healthcare PR agency, Tonic Life Communications, where she led the development and launch of a large-scale consumer-facing disease awareness campaign for a major pharmaceutical company, headlined by a major celebrity and supported by a leading patient advocacy partner and several well-known lifestyle brands.
Rachael also gained valuable experience over the years from her tenure with a public relations firm focused solely on healthcare, and leading PR initiatives for her own clients, which have included top pharma and biotech companies including AstraZeneca, GSK, Incyte, GW Pharmaceuticals, and Medivation, among others.
Early in her career, Rachael held senior account positions at Ogilvy PR Worldwide, Tierney, and Vox Medica.
The most poignant moment in Rachael’s career came in 2014 when, as an integral part of “Team Sarah,” Rachael was awarded PR Week’s “Best Public Affairs Campaign” and honorable mention for “PR Campaign of the Year.” Along with this close-knit team of senior independent PR colleagues, Rachael contributed to a high-profile national campaign, which successfully changed federal policy that discriminated against children under 12 in the allocation of adult lungs. The efforts were focused on Sarah Murnaghan, a critically-ill young girl treated at Children’s Hospital of Philadelphia (CHOP), who suffered from end-stage cystic fibrosis and needed a lung transplant to save her life.
Through these diverse agency, client, and personal experiences, Rachael has blended her passion for healthcare, strategic communications mindset, along with a keen understanding of the ever-evolving communications challenges and opportunities to lead successful programs and deliver results.