PROVE IT! Podcast

Episode 107: DEBBIE ALBERT, LARRY ALTMAN

Paying it Forward: Why Giving Back Matters

This episode is a little different, because it’s not about marketing communications tools, Google Ad Words, or anything that you might think of as being strictly business-related.

But it really is.

Larry Altman, a seasoned executive from both the non-profit and for-profit world, shares why he now spends his time giving back to the community.

If you listen for just ten minutes, you’ll hear about –

Trends in community involvement for businesses

Why the trends are what they are in these fractured times

How a company benefits by community involvement beyond just the “feel good” nature of giving

Prove it!

Larry shares a story about a marketing firm that gives back and finds great value for the company and its employees.

About the Guest

Larry Altman, a retired marketing professional and former partner at BlueStar Marketing, has always helped companies and organizations make meaningful connections with their target audiences. He has been actively involved in non-profit causes as a director, volunteer, and philanthropist his entire adult life (which should start any day now).

Paying it Forward: Why Giving Back Matters

About the Guest

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