You know the children’s book, “If you give a Mouse a Cookie?” It’s all about how one thing leads to another, and to another, and to another. “If you give a mouse a cookie, he’s going to want a glass of milk. If you give him the milk, he’ll need a napkin.” And so on.
The same was true with our relationship with PEI-Genesis, one of the world’s fastest assemblers of precision connectors and cable assemblies. We were called in for one project way back when, and our relationship has grown and blossomed ever since.
It may have started with something as basic as a press release, but has evolved into Albert Communications serving as their de facto public relations department. We’ve written case studies, developed company messaging, planned media events, and handled communications for a significant business transition. PEI-Genesis tells its customers it partners with them from design through delivery and the same may be said for our relationship.
