PROVE IT! Podcast

Episode 110: DEBBIE ALBERT, ANGELA POINTON

The ABC’s of Facebook Ads (Part 1 of 3)

Ah, Facebook ads! So much to know and so little time! Because there is so darn much to know, we’re doing a three-part series with Angela Pointon of Hand Select Your Clients, a firm that works with business owners to generate leads, plan content, and create inbound marketing campaigns. She knows Facebook ads inside out.

This episode is the first in the series – a high level look at the ABC’s of Facebook ads.

The next two episodes will look at “List Building with Facebook Ads” and the then
Targeting with Facebook and Instagram ads.”

Invest the next ten minutes to learn about:

Why buying ads on Facebook can be more cost effective than Google AdWords or other forms of online advertising.

The kinds of businesses which benefit most from Facebook ads

What an organization should consider before diving into the world of Facebook ads.

Prove it!

Angela will share a story about a B-to-C company which has had tremendous success with Facebook ads.

About the Guest

Angela Pointon fell in love with marketing a month before graduating from college with a totally unrelated degree (how convenient!).

But seriously: She. Fell. In. Love.

So, she went back to school, studied it and landed her first marketing gig. She worked for numerous startup companies, Fortune 500 corporations and marketing agencies her whole career.

She’s brought together her collective knowledge of marketing done right to Hand Select Your Clients.

The ABC’s of Facebook Ads (Part 1 of 3)

About the Guest

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