Tracy is an award-winning public relations professional with 20 years of experience serving high-profile local, national, and international organizations. Her experience spans a wide variety of organizations and sectors including The University of Miami School of Business Administration, The Wharton School of the University of Pennsylvania, Donate Life Pennsylvania, The Philadelphia Eagles, Living Beyond Breast Cancer, The American Neurological Association, and the Federal Reserve Bank of Philadelphia.
In 2013, Tracy led the media relations campaign for a Philadelphia family’s fight for a lung transplant for their critically ill daughter that invoked a groundswell of public pressure needed to change a federal policy of how lungs were allocated to children. This work made it possible to save the child’s life and countless others in the future. The work garnered the 2014 PRWeek Public Affairs Campaign of the Year award, as well as runner-up for the 2014 PR Week Campaign of the Year, and the work was published into a Annenberg School for Communication & Journalism public relations case taught in college classrooms.
Tracy served as the senior associate director of communications at the Wharton School, where she managed day-to-day national and international media relations for senior administration, faculty, staff, and students. She began her career at Tierney Communications where she served the agency’s higher education and technology clients.
She earned a B.S. in Broadcast Journalism from the Newhouse School of Public Communications at Syracuse University.
